HEAD BLOG » measurement http://www.head-first.co.uk/headblog Read this, laugh, then ask us to pitch Fri, 27 Jan 2012 08:45:08 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 A clear message is essential http://www.head-first.co.uk/headblog/2009/10/a-clear-message-is-essential/ http://www.head-first.co.uk/headblog/2009/10/a-clear-message-is-essential/#comments Fri, 30 Oct 2009 14:08:17 +0000 Dom http://www.head-first.co.uk/headblog/?p=684 Earlier this week I wrote a couple of articles (here and here) about Twitter.

They achieved three things:

1) I was followed by @davetrott – we admire his approach to advertising so this is “a good thing”.

2) Our blog traffic increased by around 900%. This is also a “good thing” and shows the degree of influence Dave has as an opinion former.

3) It cheered me up. This is a “good thing” for everyone else in the office.

All in all it shows stuff works.

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